Kollektivkonferansen

Jens Willars

Jens Willars and Martin Meilant Nielsen, will speak about

«NRK (new national travel card) – the concept; and how Movia adapts to it»

Denmark has introduced a new national payment system for public transport: Rejsekortet as an app. Join us to learn more about the concept – and how Movia, as a public transport authority, has worked to implement it across buses and local train stations.

As CCO at Rejsekort & Rejseplan A/S since 2019, Jens Willars lead the company’s customer strategy and operations, with a focus on delivering seamless, inclusive, and future-ready mobility services. Since 2012, the work in public transport has centered on four key areas: traffic information, journey planning, ticketing, and digital inclusion. Jens is currently responsible for the strategic transition away from the existing Rejsekort system, ensuring that the next generation of ticketing solutions meets the needs of both users and PTA’s.
Previously, Jens served as Head of Rejseplanen (2015–2019) and Programme Manager for the Joint Traffic Information initiative (2012–2015) in Greater Copenhagen. Earlier in the career, Jens worked as management consultant and project manager.